Digital Scribe

Great content drives traffic.

Customers use web content to make purchasing decisions. They compare product features, read reviews and blog posts, and download whitepapers. Whether you sell data center services, cloud applications, or IT equipment, your clients want information. Companies that provide helpful content attract more traffic, rank higher in search results and get more repeat visitors. Engaging and relevant content also produces better brand recall and increases the amount of time people spend on the site, according to the Content Marketing Institute.

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​What is quality content?

• It's original. Google and other search engines reward web sites with fresh, unique content, and they downgrade those with content that's reused or scraped from other web sites.

• It addresses a common problem in clear, succinct language.    

• It doesn't obviously promote a specific product.  People trust a soft sell that offers useful information. 

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I've been writing and editing content for enterprise web sites and IT publications for twenty years. I've written case studies, blog posts, bylined articles, white papers, and thought leadership columns for company executives. I can help you create content that will engage and educate your target audience and enhance your image as a trusted provider of products and services. 

 

​Sue.Hildreth@DigitalScribe.biz

phone or text: 1-857-222-7369

 

Sue Hildreth